In short
- Without a CRM a bot collects leads but does not close them: managers re-enter data by hand and lose the conversation history.
- Across Darobots projects, integration cuts request handling time by 70-90% and lifts lead-to-customer conversion by 25-40%.
- Managers spend 50% less time on routine work and lost leads drop to a minimum.
- Darobots integrates bots with KeyCRM, HubSpot, Pipedrive and Google Sheets, and writes an API connector for custom systems.
Why a Bot Without a CRM Is Only Half a Solution
A chatbot collects leads. A CRM helps convert them. When the two systems work separately, a manager manually transfers data, forgets about requests, and can't see the conversation history. When they're connected, sales get automated from the first message all the way to closing the deal.
How the Integration Works
When a customer messages the bot, the system automatically creates a card in the CRM. The card already has the name, contact details, the request, and the full conversation history. The manager doesn't waste time figuring out the context - they see immediately what the customer needs.
Main integration scenarios:
- automatic lead creation - every new bot user becomes a lead in the CRM;
- deal status updates - when a customer confirms a booking or payment, the CRM updates automatically;
- trigger messages - if a lead gets stuck at a stage, the bot sends a follow-up message;
- segmentation - the bot tags customers by interest, and the CRM builds automatic funnels.
Which CRMs Darobots Integrates With
Darobots has experience integrating with the main CRM systems used by Ukrainian businesses:
- KeyCRM - popular among e-commerce and service companies;
- HubSpot - for companies with international clients;
- Pipedrive - for small sales teams;
- Google Sheets - for microbusinesses that haven't adopted a CRM yet.
What It Delivers for Business, in Numbers
Based on Darobots' project experience, integrating a bot with a CRM delivers the following results:
Separately, the number of "lost" leads drops to a minimum: a request can't disappear, because the card is created automatically.
